Marketing strategy is all about setting business goals and meeting them. Sure, it’s nice to have catchy tag lines and killer design, but only if they are helping you reach your business goals. Revenue, visibility, web traffic, press coverage, search rankings, conversion rates, repeat business–these are the metrics that matter.
Let’s set your goals, and come up with the strategy that will blow them out of the water. Then you can plan your business growth with predictable, repeatable projections. It’s all part of the plan.